Posts Tagged ‘mlm secret’
MLM Secret Revealed – Does Cold Calling Work?
Tuesday, January 12th, 2010Blogging Your Network Marketing Business
Tuesday, October 20th, 2009A lot of network marketers want to be on the Internet but don’t really have the gift of building websites or the money to have one built for them. Today, I am going to share with you how you can build a website for your network marketing business that:
- You don’t have to spend a dime on
- You don’t have to be a technical genius or even know what html is
This MLM Secret Business Tool is Called – Blogging
I guess the first thing I should do is tell you what a BLOG is. A blog is a type of website where you can add regular entries. Blogs started as a form of online diaries where people would keep track of their personal lives. A friend of mine used a blog to track his weight loss journey. It took him over a year to lose all of the weight he wanted and he kept track of his progress on his blog. He posted weekly pictures of himself, how often he worked out, what exercises he was doing, what food he was eating, his struggles and his successes.
Today, blogs can be used for just about anything that you want. You can use it as a place to put down the interesting things that your kids are doing so that out of state family members can stay up to date with what is going on or you can use a blog as a business tool for your network marketing business.
With a blog, you can share your network marketing product, your business building systems and/or your expertise. Let’s say that you have a background in home security like I do. You could build a blog where you share your expertise and help people with their security issues. Here is the link to my other blog http://www.EasyDIYHomeSecurity.com. It’s not in your traditional blog format so you may get an idea of how you can make your blog look like a regular website.
Benefits of Using a Blog for Your Network Marketing Business
There are a few benefits to using a blog for your network marketing business some of these benefits are:
- Search engines love content and they love websites that change often. Blogging gives you a simple way to add content to your site. The more content that you have the more the search engines will like you.
- Blogs are easy to build. Really, you don’t have to be a computer geek to do it. You don’t have to have any special software or know html or anything like that. If you are a computer geek, then you can do some really cool things with your site but it’s not necessary to have a great website.
- Blogs give you a simple platform to share your passion, your expertise, and your network marketing product.
- You can make money with a blog. There are a lot of ways that you can monetize your blog so that you can make money. You can put Google Adsense on your site, sell advertizing space, sell affiliate products, etc.
I’m sure that there are more benefits to blogging than the ones that I have listed but you get the idea. I happen to love blogs because they are so easy to build. For example this site that you are on is a blog. I used Wordpress to build it. Now this site is one that I host myself and there are benefits to hosting your blog but it’s not mandatory. If you are in the market for a good website hosting service, then I recommend Bluehost. They are the service that I use to host all of my websites and they are very cheap (yes, I am an affiliate and that is one way that I monetize my site).
But if you are looking to have a free blog website then I would recommend that you use either www.blogger.com or www.wordpress.com they both provide a great service and you can do a lot with a free blog. There are some drawbacks to using a free service however. Such as; your domain name will have an extension after it. For example: http://howtobeonstage.blogspot.com/ , and you may be limited as far as the features that you site has but all in all they do a good job.
Well that’s it for today. I hope you can see how having a blog can help your network marketing business. It’s a great way to share your ideas, tips, and information about your network marketing product. Stay tuned for more information about blogging because I will be sharing some things that your blog must have.
Do 3-Way Calls Work?
Monday, October 12th, 2009When I got started with my first network marketing company, I was told that I wouldn’t have to do any telling, selling or convincing. I must admit that I was relieved to hear them say that because I didn’t have any experience in sales and frankly I didn’t really want to become a pushy salesperson.
At first I couldn’t understand how you were supposed to sell your network marketing product without doing any telling, selling or convincing but they were the experts and I was totally new to network marketing. Part of the appeal of network marketing is that you are in business for yourself but not by yourself. Your network marketing company will help you to succeed. So, I was taught about:
Closing the Sale Without Having To Say A Word
Most network marketing companies call it the 3-way call. This is where you call your upline sponsor while you have your prospect on the line and let them take over the sales process and do the closing. You don’t have to say a word. In fact, you are encouraged to keep your mouth shut during this process.
When I was introduced to this network marketing technique, I thought it was very cool. I didn’t have to say a thing and someone else would make the sale for me. I mean who wouldn’t want someone else to do the work and you get paid?
Six figures, here I come.
I got prospects to a presentation and I was even able to call them back and talk to them. But then I had a problem, whenever I tried to call my upline to do a 3-way call, they were nowhere to be found. I lost those prospects, my time, and the money that I spent getting the leads in the first place. Did I do something wrong?
Yep, I didn’t make sure that I had someone to 3-way with before I called my prospects back. No problem, I’ll just make sure that someone is available before I make my calls. Now, I have a prospect on the line and someone from my upline (not one of the top dogs because they don’t do 3-way calls unless they benefit directly from the sale) but he’ll do. So, it’s time to ask for the sale and he doesn’t actually ask the prospect if they are ready to get started.
With my next prospect, I get someone else to do the 3-way call with and this time they ask but they weren’t very enthusiastic about it. I try someone else, and someone else, I get someone from my crossline and we make a pact to do 3-way calls for each other and ask for the sale and are available and still no sales. I lost more prospects, more time, and more money. Did I do something wrong?
MLM Secret – YOU have to close the sale
As much as I wanted to make those 3-way calls work, they just didn’t – at least not for me. I’m sure they work for some people or the network marketing companies wouldn’t teach that technique. The key to MLM selling is YOU. YOU have to form the relationship with your prospect. Your prospect has to be comfortable with YOU and trust YOU. YOU have to be able to close the sale.
With that in mind, I am going to be writing more posts about closing the sale yourself. Stay tuned for some really good stuff about creating the urgency to buy and some pretty cool closing techniques that I am excited to share with you.
Another MLM Secret Exposed
Wednesday, October 7th, 2009I was preparing my notes for a class that I am going to be teaching next week and it reminded my of an important MLM secret – training your downline. If you want to have a successful network marketing business you have to pass on some of your knowledge to the people that are helping you to grow that business, your downline.
This may not sit too well with some of the network marketers out there because they were taught to just bring in the people and the MLM company will take care of the training. The problem is that most MLM companies (even the top MLM companies) don’t provide the kind of training that is needed to make a six figure income.
The majority of the MLM network marketing training provided is only designed to get you STARTED in your business. You may make a few sales using their techniques but for the most part, you won’t be able to quit your day job. Here are some of the techniques that are currently taught by almost all MLM companies:
- Make a list of your friends and family and show them what you are doing. This network marketing tool is usually good for signing up 1-3 people into your business.
- Three foot rule (talk to everyone within earshot of yourself). This network marketing tool usually helps you to develop your 30 second introduction speech but it’s pretty rare that anyone will sign up from it.
- Hand out CD, DVD, or brochures that you have to purchase from your MLM company. This network marketing tool puts a lot of money in your company’s pocket but vary rarely puts any in yours.
- Pass out flyers, business cards, or sizzle cards to everyone, put them on cars, leave them in books at the library, etc. This network marketing tool usually only gets one person to call your number, the security guard at the mall telling you to stop putting your trash on people’s cars.
- Buy expensive opportunity seeking leads and call them on the phone. I personally spent thousands of dollars using this network marketing secret and managed to sign up a couple of people but it didn’t justify the expense of the leads.
The thing is that these network marketing tools work great for the MLM company but don’t usually work for the individual distributor. So if you want to be successful in your network marketing business you have to teach your downline the real network marketing secrets that actually help people to sell their network marketing product. That’s right the product, not the business.
Let’s put it like this. Would you buy a franchise from someone that couldn’t or wouldn’t show you how to sell your product? Of course you wouldn’t, that would be silly. So why are we taught to sell our business and not our product? Oh, but I digress. This is supposed to be about teaching your downline.
So, what do you teach your downline?
You don’t have to try to teach them everything all at once. Start off with the basics:
- Teach them who their target market is. That way they won’t be wasting time talking to the wrong people.
- Teach them where to get leads. If you are really nice, you may even want to give them some of your leads so that they can get started right away.
- Give them your prospecting script and role play it with them.
- Give them access to the presentation that you are using to bring in new customers.
- Give them your closing script and role play it with them.
If you give your downline access to the things that are working for you, they will feel like they have a partner in their network marketing business and want to work harder. Make yourself available to your people and they will reward you.
